Colorado already draws thousands of visitors each year for skiing, hiking, beer drinking and, most recently, marijuana sampling. In 2012, those visitors spent more than $16 billion in the state. Tourism officials want more and they’re looking to do it by bringing well-educated “traveling foodies” to the state.
Farms aren't just for food any more. With the local food movement growing, more savvy farmers are putting a price tag on more than those organic tomatoes. They are instead marketing and selling the “farm experience” in the form of agritourism attractions.